A decade of partnership, and the most ambitious project yet: activating Booking.com's Top 250 leaders on AI through a series of hands-on Business Labs, tailored to their real strategic challenges.

Other partners just deliver what we ask. With the AI Business Labs, you always push us further and raise the bar for our leaders.
This year we celebrate our 10-year partnership with Booking.com with the most ambitious project to date: working with the Top 250 leadership team on AI.
In an ongoing series of AI Business Labs, we design and facilitate tailored sessions around AI for Strategy, AI for High Performing Teams, and fully customized sessions for various leadership teams across the organization.
We won the pitch against IBM and Accenture. Not despite being a small firm — because of our approach.





Limelights works with a maximum of 5 organizations per year, right now we've run out of dance partners. Still want to connect with Joost? Follow him on LinkedIn. The waitlist is for people who refuse to hear "full" as a final answer.