ING – AI Strategy Sprints
ING’s AI & Analytics leaders needed more than a workshop — they needed a shared strategy. Over 10 weeks, we worked side-by-side to define where to play, how to win, and how to drive AI adoption across the bank.
Aligning vision, people & impact
In 2025, AI at ING isn’t just a capability — it’s a competitive edge. But making that happen takes more than smart tech. It takes sharp choices, strong teams, and a clear strategy.
That’s where we came in.
Over 10 weeks, we worked side-by-side with the AI x Advanced Analytics leadership to craft a bold, practical Playing to Win strategy. Together, we:
- Defined ING’s 2025 AI strategy across key banking journeys
- Boosted team cohesion using the Insights Discovery framework
- Created a focused execution plan with stakeholder mapping and tailored engagement
- Aligned on the core capabilities and systems needed to scale AI with impact
From framework to flow
We translated the “cascade of choices” into something real — what to aim for, where to play, how to win, and how to bring everyone on board. Through workshops, 1:1s and co-creation moments, we kept it human, high-energy, and laser-focused.
The result? A unified leadership team with the clarity, structure, and confidence to lead ING’s AI ambition forward.
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