net promotor score (NPS)
years of strategy workshop experience
125+ people, 2-day offline event in Warsaw, Strategy into Action, Adama Europe Leadership Team
Adama is a leading global crop protection company that develops and manufactures a wide range of agricultural products, including herbicides, fungicides, insecticides, and seed treatments. Headquartered in Israel, it operates in more than 100 countries and is committed to helping farmers increase crop yields and protect their crops from pests and disease. The company has a strong focus on innovation, sustainability, and customer service.
The Europe leadership team of Adama recently held a strategy workshop to co-create their strategy for the region. The workshop brought together leaders from different functions and countries to collaborate on defining the priorities, initiatives, and targets for the coming year. The team used a combination of data analysis, brainstorming, and scenario planning to generate and evaluate potential strategies. The workshop resulted in a shared understanding of the market opportunities and challenges, and a clear roadmap for how to achieve their growth and profitability goals. The co-creation process ensured that all leaders felt ownership and accountability for the strategy and were committed to its implementation.